WORDS FROM W.W. February 16, 2019
I arrived at MY Starbucks this morning to find a trash haul-away and a Mobile Mini storage unit. In fact, they were flanking my usual parking spot. I had to park three spaces over! Very inconvenient!
I didn’t think the haul-away was for coffee grounds, so I asked Megan, the barista, what was going on.
“We’re going to have a remodel starting next week.”
Michael, one of the regulars like me, then told me. “This is the third remodel since I’ve been coming here. Not fun! Although they are putting in a nitro cold brewing system.”
“What’s that?” I asked, and he explained it to me…and I still was wondering what it meant!
New furniture, new brewing system, lower serving counter for the increasing number of people who do mobile orders…same coffee!
Three remodels in about six years! Hmmm! I remember the struggle to get the last church I pastored to remodel the sanctuary. The dark wood that covered the walls resembled a scene from the old TV sitcom “Happy Days”. I think it actually pre-dated “Happy Days”! We went round and round about the need to update, replace the lights that I referred to as “the celestial balls”, and change the seating pattern. Finally, enough people supported the idea and we used volunteer labor to do most of the work. It had been transformed into a place that was appealing to walk into…not depressing, or as if you entered a time warp.
And here’s Starbucks remodeling for the third time in six years! BUT same coffee!
I sense a lesson there, more for the church than Starbucks! Hold firm to the purpose of your existence, navigate the best way to present it, and negotiate about the packaging.
In my growing up years our family would travel to Kentucky on Christmas Day to see our relatives. Our first stop would be in Wittensville to see Granny Wolfe and my Great Aunt Lizzie. I still remember Aunt Lizzie looking at the wrapped package sitting in her lap and saying- every year, mind you- “This package is to pretty to open!” We’d coax her into breaking the ribbon and actually seeing the contents inside the package.
There’s been a few times when the church I pastored became a little too enamored with the packaging at the price of never seeing the contents. That is, the wrappings around Jesus, but not Jesus; the wrappings of the church at the expense of the purpose of the church.
On the other hand, the church has sometimes used the excuse of not changing the packaging because it’s about Christ, when it actually is about not changing anything!
Starbucks has its deficiencies, but if you stripped everything away from it you’d still find that coffee is at its core.
In like manner the church has it’s sore spots. The question is if everything was stripped away would the core be the gospel of Christ?
Words from WW Blog 